Digital media submission 3

maggie zhuang

The concept I chose to introduce is multi-modal, which also combines the concept of digital divide. I will use Premiere Pro to make videos. In order to express this theme more accurately, I will use concrete pictures and sounds to symbolize abstract concepts.

First, according to Chew & Mitchell, digital life is inherently multi-modal, and the difference between digital works and traditional media lies in its interactivity and multi-modality (2019). I will use a person who reads a newspaper to symbolize a person in the era of paper media. The information form of a newspaper is a single plane. At the same time, I use video itself to symbolize media life in the digital age, because video is an audiovisual work that combines images and sound. Multimodality includes two modes at the same time (Benjamin, 1935, cited in Gray, 2013). The video work itself is a symbol of the “multi-modal” concept.

Create Video

In addition, in Dijk’s view, the digital divide refers to the gap between those who have Internet technology and those who do not (2020). Therefore, in the video, the picture on the monitor is a metaphor of the digital age, and the person reading the newspaper and the background are separated in the picture style. The cutting of this style will visually reflect a sense of barriers of the era or dimension. I take this to reflect the gap between people without the Internet and the Internet world in the paper media era, and use this to symbolize the concept of the digital divide.

The whole picture is mainly in color, but the image of the person reading the newspaper and the surrounding parts are gray. This can reflect the sense of difference between the world without the Internet and the Internet era, that is, the contrast between boring and colorful life.

References

Chew, E., & Mitchell, A. (2019). Multimodality and Interactivity in “Natively” Digital Life Stories. Poetics Today, 40(2), 319–353. https://doi.org/10.1215/03335372-7298578

 Dijk, J. van. (2020). The digital divide . Polity Press.

  Gray, J. (2013). The Work of Art in the Age of Mechanical Reproduction. The Virginia Quarterly Review, 89(2), 129–.